Insights
Guides, resources and practical thinking for building better digital products.
Guide
How to prepare a SaaS project
What to clarify before building a SaaS: problem, users, V1 scope, data, operations and evolution path.
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MVP: which features belong in V1?
A simple method to decide what goes into a product's first version and what waits, without sacrificing operability.
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No-code, existing SaaS or custom development?
How to choose between an existing tool, a no-code solution and custom development, comparing ownership, integrations, maintenance and exit cost.
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Checklist
Application launch checklist
Concrete checks before shipping an application to production: configuration, access, backups, observability and rollback plan.
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Website redesign checklist
Before rebuilding a website, separate design, message, customer journey and technical issues: first impression, mobile, SEO, DNS, redirects and launch plan.
ReadTemplate
Digital project brief template
A nine-section template to describe a digital project usefully: problem, users, workflow, scope, constraints and success criteria.
ReadTools
Is your project ready?
Five quick questions to see whether your project is ready for a product and technical conversation.
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